What is Artificial Intelligence?

  • Computer systems are increasingly deep, useful and complex. This is what we call artificial intelligence. Would like to know more about it?

  • The evolution of software that surrounds us does not stop surprising us almost every day. Our devices and online user experience are becoming more and more simple and, at the same time, it wins in depth: this is thanks to theArtificial Intelligence to a large extent. 
  • Definition of AI

  • This term, that seems so modern and revolutionary, was coined in 1956 by the American scientist John McCarthy to refer to the way in which machines (or software) can simulate human intellectual processes to perform certain tasks. 

    Intelligence, by definition, is a process that is articulated by different threads: learning,reasoning, problem solving, perception and language. The challenge of Artificial Intelligence is start with machine learning and then completing stages, understanding, anticipating, according to the context and the user, looking for the best alternative and verbalising it to interact with the user using its own interface. 

    Obviously, the outlook has changed from the 50s of the last century when we hardly talked about especially unprocessed physical robots, to nowadays that we live together with much more complex tools. The technical capacity of the new processors and the almost infinite storage through the cloud make that each person carries what would have been considered a supercomputer in that decade. 
  • Applications of Artificial Intelligence

  • It is much more present in our lives than we think. Just by performing a simple Google search we are already involving AI since its search algorithms have been using it extensively for years. 

    On the other hand, we have all a sort of intelligent and connected devices within the famous Internet of things that change their functionality based on what they learn from our interaction with them. A great example of this are Voice assistants as Apple´s Siri or Amazon´s Alexa

    In this search for the simulation of human intelligence, machines use our way of understanding the world to try to do it in a similar way. They use cameras to interpret what we see,recognize the voice through their microphones and separate what they capture in natural language, solve the problems that we set out with their digital brain and speak through their microphones. 

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Miguel Nicolás

Miguel Nicolás O'Shea is a life-long copywriter (more than 15 years working in agencies) and a specialist in Search Marketing (SEO and PPC). From now on, he will contribute with his online marketing experience to Oleoshop, publishing regularly.

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